We offer stress-free fulfilment for alcohol products – freeing you up to focus on growing your brand. We look after the entire fulfilment process for you; from receiving your goods into our secure warehouse, to carefully packing them for delivery – while taking care of your inventory in between.
As your alcohol fulfilment partner, Vdepot will help you obtain the necessary licences to store your inventory and fulfil your orders. If you’re new to alcohol fulfilment, below is a guide for preparing to store, sell & ship your products.
Personal alcohol licence
Before your business can begin selling alcoholic products, you must have a personal licence. The personal licence is designed to ensure that anybody running or managing a business that sells or supplies alcohol will do so in a professional fashion.
How to apply for a personal licence
In order to apply, you must be aged 18 years or over, and hold a relevant licensing qualification. Gov.uk has a list of accredited personal licence qualification providers. We strongly recommend you read the guidance on gov.uk on alcohol licensing.
Once you have that qualification you can complete and submit the application form on this link.
Alcohol Premises Licence
When you choose Vdepot as your fulfilment partner, together we apply for a premises licence under your company name & our address so that we can legally store your products.
This involves a few steps, but we can oversee this process for you – there will just be a couple of forms for you to complete.
The steps include locally advertising the fact that you’ve applied for the licence; taking out an advert in the local newspaper, notifying local authorities, and displaying a notice in a window of our premises for 28 days.
"Why does Vdepot need to apply
for a separate premises licence?"
Some fulfilment providers will tell you that they don’t need to apply for a premises licence in your name, because they have their own licence.
Although this will save you set-up time, this is very risky in the long-term.
The risk you are taking here is that, if any other alcohol brands fulfilled by them break the law, that fulfilment provider will then lose their licence and will immediately have to stop fulfilling your orders as well as the other alcohol brands they work with.
Vdepot instead holds individual premises licences for each client.
What else do you need to think about as a new alcohol brand?
Have you finalised the packaging for your products? We advise that the goods need to be packaged and protected as well as possible given that couriers do not accept responsibility for loss or damage to glass or liquid items.
Do your products need to be frozen or refrigerated? If so, we will need to bring in a suitable fridge or freezer to accommodate your products. We can talk you through the process while the council processes the premises licence.
Our dedicated team can run quality assurance checks, date rotation, batch/serial control and product range management services on your inventory, and ensure you have easy access to all of this data in your MyVdepot account.
The alcohol premises licence takes 4-8 weeks to be processed by the council before we can fulfil orders. We can store your goods and set up your MyVdepot system account in the meantime.
We can usually start fulfilling your orders 2 working days from the licence going through – provided your products are barcoded and SKU-labelled when they arrive.
Client Stories: Norfolk GIn
As they continued to grow their portfolio of boutique hotels, restaurants and bars, Jonathan & Alison also started considering the idea of launching their own online store.
There was just one thing holding them back: they were still storing their stock at home and preparing all orders themselves…
Why choose Vdepot?
Our team is here and ready to help you – call us now, or send an enquiry and we’ll get back to you shortly.